#WeLead Gender Equality Empowering Women Diversity & Inclusion

We are excited to announce the ASPL #WeLead campaign to amplify women and celebrating their achievements. As an organisation, we are exceptionally passionate about achieving gender equality and inclusion at every level which is deeply embedded into the fabric of ASPL. We encourage this change within client organisations in the private and public sectors as well. The #WeLead campaign highlights and interviews individuals on their journey while asking about women who inspire them each day.

“ASPL’s goal in the #WeLead Campaign is to bring awareness to this challenging issue and our first step is to provide a platform to resonate, connect and relate. By sharing individual’s journeys we hope that this resonates with you to continue talking with your colleagues, families and communities on how collectively this can change.

— Kris Grant, ASPL CEO

#WeLead Stories

Recent Stories

Rachelle Panitz

Rachelle is the organiser, the planner, the big picture dreamer and the all-rounder. She loves travelling, living overseas and learning languages. The first half of her career was spent working in State and Federal Government departments across Australia and Japan. In 2014, she was diagnosed with breast cancer and she realised the challenges for women going through breast cancer. She founded So Brave, Australia’s young women’s breast cancer charity.

Julia Munder

Julia is based in the U.K. now but she is originally from Stuttgart in Germany. Julia is the International Marketing Director for a luxury leather online retailer, Maxwell-Scott that offers nearly 200 different high-quality leather bags and accessories that are all handcrafted in Italy using only vegetable-tanned premium leather.

Clare Jones

Clare is the Marketing Director at OfficeSpace.com.au, an online brokerage that connects businesses and freelancers with various serviced offices and coworking spaces across Australia. As a veteran in the traditionally male-dominated fields of digital marketing and commercial real estate, Clare has worked hard to champion and teach her small team of headstrong women about the best ways to navigate being a woman in tech.

Sarah Gross

Sarah is the Creative Director and co-founder of Storyfolk. Storyfolk is a purpose-driven branding and design agency partnering with like-minded brands that want to make an impact. Sarah likes the variety of solving different creative problems each day. When she is not coming up with creative ideas at Storyfolk, you can usually find Sarah planning her next getaway, at the beach or telling her dog he is the most handsome pug in all the land.

Laura Prael

Laura is a speaker, copywriter and digital marketer who’s passionate about equality, education and the environment. She is also the Founder & Director of an award-winning digital content marketing agency based on the Central Coast of NSW called LEP Digital, which she established in 2015.

Alana Rauert

Alana is a Marketing & Communications Specialist based in Brisbane. She has a corporate background, and for 10-years, she ran Marketing & Communications Strategies for brand new & off the plan developments, predominately in the Brisbane area. At the start of this year, she took the plunge to run her own business, and she is loving it!

Victoria Butt

Victoria Butt is a serial entrepreneur, mother, wife, wine lover and shark diver. She runs inclusion and diversity for an organisation called EO (Entrepreneur Organisation). She employs 14 people, 90% are part-time working mothers, and She is passionate about hiring senior female leaders into corporate Australia.

Deepa Mani

Deepa Mani is the Founder and Artistic Director of an Indian Classical and Contemporary Dance School in Melbourne called “Chandralaya”. Dance has always been Deepa’s significant part of her life and she quit her Corporate life of 17 years in building Business Architecture and Strategies for companies and decided to pursue her passion for Dance and impart knowledge to both young and wise minds.

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